Freya Amann
Freya Amann Urban Marketing Expert Ströer Deutsche Städte Medien Munich, Germany


reya studied German and History and started her career as consultant at university. After her doctorate she worked in marketing and public relations for ANSYS, the global brand leader of simulation software. Then followed six years work experience in politics. Since 2018 she’s been Smart City Specialist for Ströer.


Save to calendar 20-11-2019 17:00 20-11-2019 19:00 Europe/Madrid Digital Out Of Home / Digital Signage

Successful Smart City concepts require more than data, technology and infrastructure. This two-hour segment will focus on strategies, best practice and business cases on how out of home, sensors, digital touchpoints and content can enable cities to generate, process and distribute information. Smart City concepts building on existing infrastructure including power, connectivity and maintenance deliver a faster return on invest. Panel discussions with smart city, out of home and technology international smart city experts will complement the session's keynotes.

Digital Transformation Room

Digital Out Of Home / Digital Signage

17:00h - 19:00h (GTM +1)
Session Schedule
17:00h - 17:05h
17:05h - 17:25h
Keynote | The key to a smart City must be Customer Centricity
17:25h - 17:45h
Keynote | Beauty, Form and Function
17:45h - 17:50h
Wrap Up
17:50h - 18:05h
Networking Break
18:05h - 18:55h
Panel | How to build a responsive System and operate Smart Innovation in an administrative environment
18:55h - 19:00h
Wrap Up
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