Christian von den Brincken
Christian von den Brincken Managing Director Ströer SE & Co. KGaA Cologne, Germany

Biography

Christian studied Applied Geography and began his professional career in market research at Nielsen. Then after two years moved to the media agency Initiative Media where he left as managing director after eight years and moved to the market leader MediaCom. Since 2011 he has been Managing Director of the Ströer Group, first in Marketing and Strategy, then in Business Development and since 2016 he has been in charge of Strategy and Innovation.

Sessions

Save to calendar 20-11-2019 17:00 20-11-2019 19:00 Europe/Madrid Digital Out Of Home / Digital Signage

Successful Smart City concepts require more than data, technology and infrastructure. This two-hour segment will focus on strategies, best practice and business cases on how out of home, sensors, digital touchpoints and content can enable cities to generate, process and distribute information. Smart City concepts building on existing infrastructure including power, connectivity and maintenance deliver a faster return on invest. Panel discussions with smart city, out of home and technology international smart city experts will complement the session's keynotes.

Digital Transformation Room

Digital Out Of Home / Digital Signage

DIGITAL TRANSFORMATION
17:00h - 19:00h Congress Area | Digital Transformation Room
Session Schedule
17:00h - 17:05h
Introduction
17:05h - 17:25h
Keynote | The key to a smart City must be Customer Centricity
17:25h - 17:45h
Keynote | Beauty, Form and Function
17:45h - 17:50h
Wrap Up
17:50h - 18:05h
Networking Break
18:05h - 18:55h
Panel | How to build a responsive System and operate Smart Innovation in an administrative environment
18:55h - 19:00h
Wrap Up
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